Webstart Communications

      Content and Advertising for the World Wide Web - Since 1993

      Webstart Communications has two primary areas of business focus: Web content and Advertising

      For our Readers - Content

      Information Content is the ultimate value provided by Webstart. Typically our content is found through one of thousands of sites that link to our Web content. You can see some of these sites either by looking at some of our log data, e.g. our top 2,000 references or by looking at some of what the search engines say about who links to us. For example, where Alta Vista or Google indicate our links come from. We provide a page that describes and links to some of our award winning Web content through this "Content" link (as above).

      For our Sponsors - Advertising

      We enhance our sponsor's advertising value by the interest match (what we call focus) between our readers and sponsors. World Wide Web technology allows us to achieve focus that goes beyond what is possible with traditional mass media, largely by exploiting the direct contact between the reader's browser and our advertising policy and logging modules. If you are considering advertising on the World Wide Web, we invite you to consider our advertising opportunities through the "Advertising" link above. If you are wondering about how Web advertising works, we have provided a Web Advertising Tutorial for your interest. We return click through logs so that you can evaluate the effectiveness of advertising with Webstart. In most cases we can start running your banner ad within a few days. You will see the increased traffic to your Web site immediately.

      Webstart Communications